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History of the colour pink



Following on from my research on the use of the colour green in films such as Vertigo and Nosferatu, I found a useful article detailing the historic cultural significance of the colour pink ( https://www.artsy.net/article/artsy-editorial-history-pink ). This includes its perception as a foreign, alien colour in 17th century China, the variation of interpretation from east to west, its significance to pop art of the 1960s and its eventual evolution to a pastel "millennial" branding trend.

The context my work fits into is closely related to Andy Warhols use of the colour pink. The culturally ingrained Marilyn Monroe screen prints use bold pinks in a way I would interpret as a manipulation of her public legacy. One of Fanny Cradock's only colour recordings features her in bright pink dresses and shirts and so the memory of her is skewed in that way despite the majority of her career being on black and white television. Pink interpreted as a feminine or "soft" colour set firmly into dated gender roles also relates to Fannys apparent "performance" of her ideal (but firm) housewife persona and the performance of femininity (as I aslo researched through Victoria Sin's work). The shift of association in a contemporary context to that of millennial branding and consumerism then plays upon the commercial nature of Cradock's intentions through product placement despite her employment by the BBC which strictly prohibited it.




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